What is wrong with us helping one another?
Are we afraid that one will make it and the rest of us will be left behind? Why? We're struggling anyway. What difference would it make?
You would think that being in the "Information Age" we would understand the industry more. We STILL don't get it.
We spend a grip of money on equipment, travel, recording and CD duplication but won't spend "one speaker cabinet" worth of money on advertising!
I'm convinced that Public Relations makes for a successful band.
After going to school for music, spending hours perfecting my craft, I find that some hit songs are made by people playing with one finger. How do YOU crank that Soulja Boy??? Could you score that one for me? I'd love to learn the bass line.
Check for yourself. Many of the hit songs out there are NOTHING in comparison to some of your music. The difference is that THEY launched a successful marketing campaign.
I've heard some bad plans during my music career but this has got to be the worst.
- We're gonna use our talent to get the attention of a label. They will provide us with the marketing and PR. We can keep our money and use it for something else.
A few years back, I was affiliated with a group that did get a great deal from EMI. I asked the manager what it took to get the attention of a major label; what was his secret. "It's no secret." he said. "When our sales reached 35,000 copies, they had to respect us!"
Two questions came to mind but I kept them to myself. ONE of those questions is why anybody that is selling 35,000 copies as an independent would even want a binding contract with a major label. You do the math. Sign a deal and let them pay me (hopefully) 12%????
I don't get it. But, then again, they didn't ask me!
So, Struggling Artist, what are your plans to sell $35,000 copies?
T. Greigh, Out.
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